Hello Lovelies,
Hope your week has been going great so far....
Todays post is on running a cake business from home successfully.
I have been running my cake business from home for the past 2 years now and I most say it has been exciting, although it comes with its own challenges.
If your family and friends crave for your baked goodies , you might want to consider selling your baked goodies but you can start from Home. All you need is a Business plan, a Budget and your Market.
Business Registration and Business Name
Register your business and create a business name. Yes, this is very necessary for your business. You need to compile with the law and also create a name that people will associate with your brand. If you will be making cakes to sell at your local supermarket, you need to familiarize yourself with NAFDAC laws and get a licence as well.
Specialty
Select a niche. Let your customers know your niche. Are you going to specialize in making children's birthday cakes, wedding cakes, cupcakes or general confectioneries? This will help you create a target market profile that will help you think of ideas to promote your business.
Work space and setup
In a much as you will be working from home, you need to create a work space. Setup an area strictly for your cake baking and decoration jobs. Keep your work space tidy always, remember cakes is food and you don't want to contaminate what your customers will eat.
Menu and Flavour
Create a menu/flavour that includes the types of cakes you plan to market and your pricing. Include instructions for placing orders at the bottom of the form, along with your email address and phone number.
Suppliers
Search for supplies, ingredients and equipment to get your home cake business started. Buy ingredients and supplies in bulk if you plan to take a large number of orders each week.
Advertising and Marketing
Get you business known by advertising on social network (create a Facebook, Instagram, Twitter account). Create a logo that is unique to your business using colors that will catch the eye of customers. Print your business cards and hand bills that can be used to promote your baking services. If you have the capital, you can create a website that will carry your business name, contact information, baked goods offered, ingredients, turnaround time for orders and instructions for placing orders etc.
Participation
Always participate in cake related events. You can sign up for a booth or table at these events to sell your baked goods and to generate a customer base for your business. Offer samples and give passerby's a business card and flier for future orders.
You can also read http://www.cakeboss.com/Cake-Stuff/Articles/How-To-Start-A-Cake-Business-From-Home
I hope this will help someone's decision today.
Have a Caketastic day..
xoxo...